Internet and IT Applications in Selling and Sales Management Dr. Waseem Hassan The Changing Nature of the Salesforce • The wireless and ‘mobility’ revolution • Field sales • Mobile office • Fleet management • Field service Electronic Commerce and Electronic Procurement • E-commerce and B2B trading • Customer relationship management • The real impact of the internet on selling and sales management • Focusing on the right customer E-commerce and B2B trading • E-commerce can take place at four levels Level 1: Publish Level 2: Interact Level 3: Transact Level 4: Integrate Focusing on the Right Customer • Creating quality in communications • Understanding buyer behavior patterns • Changing approaches to brand management • Pricing • Creating interactive opportunities with consumers • Building customer relationships • Performance measurement Using Technology to Support Sales Activities • Automating the salesforce • Three generations of sales force automation (SFA) software • The use of technology in the retail industry Three Generations of Sales Force Automation (SFA) Software • Generation 1: Personal information and contact management • Generation 2: The networked salesforce • Generation 3: Technology-enabled selling Three generations of sales force automation (SFA) software • Generation 3: Technology-enabled selling 1. Lead management 2. Opportunity management 3. Account management 4. Proposal management 5. Win/los .
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Most Popular Study DocumentsExplaining how the psychoanalysis perspective fits as the founding movement in the history and systems of psyc .
Grand Canyon University History and Evolution of Freudian Theory OutlineExplaining how the psychoanalysis perspective fits as the founding movement in the history and systems of psychology helps the doctoral learner prepare for research into describing human behavior. Further, understanding the basic components of the ego and the philosophic influences of ego development allow for enhanced understanding of the learner's self and those with whom the learner comes in contact including the human subjects of empirical research. In this assignment, you will explore the history of Freudian theory and create a partial outline of the larger paper you will write for submission in Topic 4.General Requirements: Use the following information to ensure successful completion of the assignment:Review Chapters 1 and 2 of the Ellman text.This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.Doctoral learners are required to use APA style for their writing assignments. The APA Style Guide is located in the Student Success Center. This assignment requires that at least two additional scholarly research sources related to this topic, and at least one in‐text citation from each source be included. Refer to Chapters 2‐4 of the Publication Manual of the American Psychological Association (6th ed.) for specific guidelines related to doctoral level writing. These chapters contain essential information on manuscript structure and content, clear and concise writing, and academic grammar and usage.You are required to submit this assignment to LopesWrite. Refer to the LopesWrite Technical Support articles for assistance.Directions:Using the information from Chapters 1 and 2 of the Ellman text as well as at least two additional scholarly sources, draft a sentence outline (an outline where subtopics and details are expressed as complete sentences) for the first part of the paper you will write later in the course.Use the following major headings in your outline:Freud: The First 10 YearsFreud: Psycho‐Sexual DevelopmentAdd at least two subtopics to each of the major headings and at lease two details for each subtopic.Include a reference list as a separate section at the end of the outline.